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Getting Started

Minimum Viable Approach

Network analysis doesn't require advanced programming or expensive software. A coalition can begin with:

  1. Simple roster survey at annual meeting
  2. Spreadsheet for data organization
  3. Free visualization tool (Gephi or Kumu)
  4. Discussion of insights with coalition

Making the Case to Leadership

Concern Response
"We don't have technical capacity" Start with simple survey methods
"This seems academic" Focus on actionable strategic insights
"We know our network already" Data often reveals hidden patterns
"Privacy concerns" Emphasize organizational-level mapping
"No time for this" Integrate with existing meetings

Resource Requirements

Approach Staff Time Technical Skill Cost
Minimum viable 10-20 hours Basic spreadsheet Free
Moderate 40-60 hours Gephi basics Free
Advanced 80+ hours Python/R Free-$500

Phase 1: Planning

Define Network Scope

Decision Options
Nodes Organizations only? Individuals? Both?
Boundaries Geographic? Thematic? Coalition members only?
Relationships What types of connections matter?
Time frame Current snapshot? Historical comparison?

Scope Template

NETWORK ANALYSIS SCOPE

Network Name: [Coalition Name] Network Map

Node Definition:
- Organizations that are formal coalition members
- Excluding: Individual contacts, funders, government agencies

Relationship Types:
1. Information exchange (low-intensity)
2. Program collaboration (medium-intensity)
3. Joint funding/campaigns (high-intensity)

Geographic Scope: [State/Region]

Time Frame: Current (as of [date])

Purpose: Identify vulnerabilities and bridge-building opportunities

Establish Team

Role Responsibility
Project lead Overall coordination
Data collector Survey administration
Analyst Data processing and metrics
Visualizer Creating maps
Strategist Translating insights to action

Phase 2: Data Collection

Roster Survey Method

At coalition convening:

NETWORK SURVEY

Your Organization: ____________________

For each coalition member listed below, please indicate:

[Organization A]
□ We regularly exchange policy information
□ We collaborate on programs or services
□ We jointly apply for or share funding
□ We coordinate on campaigns or advocacy
□ We share staff or volunteers
□ No direct working relationship

Relationship strength (1-5): ___

Notes: ____________________

[Repeat for each organization]

Survey Administration Tips

Tip Rationale
Administer at in-person convening Higher response rate
Use paper or tablet, not email Immediate completion
Have one person per organization respond Avoid duplicate data
Allocate 20-30 minutes Adequate time for thoughtful responses
Collect immediately Don't let forms leave the room

Data Organization

Create edge list format:

Source Target InfoExchange Collaboration JointFunding Campaign Strength
OrgA OrgB 1 1 0 1 4
OrgA OrgC 1 0 0 0 2
OrgB OrgC 1 1 1 1 5

Node attributes:

OrgID Name Type Region Budget StaffSize
OrgA ACLU State Legal North Large 50
OrgB Mutual Aid Grassroots Central Small 5
OrgC Faith Coalition Faith South Medium 10

Phase 3: Analysis

Basic Metrics to Calculate

Metric What It Tells You Action If Concerning
Density Overall connectedness If low, build more connections
Average degree Typical connection count If low, encourage partnerships
Components Fragmentation If multiple, bridge components
Top betweenness Critical bridges If few, build redundancy
Isolated nodes Disconnected orgs Connect to network

Using Gephi (Step-by-Step)

  1. Import data

    • File → Import spreadsheet
    • Import nodes file, then edges file
  2. Run statistics

    • Statistics panel → Network Diameter
    • Statistics panel → Avg. Path Length
    • Statistics panel → Modularity (communities)
  3. Apply layout

    • Layout panel → ForceAtlas 2
    • Run until stable
  4. Style visualization

    • Appearance panel → Nodes → Size → Ranking → Degree
    • Appearance panel → Nodes → Color → Partition → Type
  5. Export

    • Preview panel → Export PNG/PDF

Interpreting Results

Finding Interpretation Potential Action
Density < 0.2 Sparse network, weak coalition Convene more, shared activities
One org has 50% of connections Over-centralization Build secondary hubs
Two clear clusters Polarization Bridge-building activities
Several isolated nodes Disconnected members Direct outreach
Single bridge node Fragility Develop redundant bridges

Phase 4: Strategic Application

Translating Metrics to Strategy

Metric Finding Strategic Implication
High-betweenness org underfunded Priority for resource allocation
Geographic cluster isolation Need regional coordinator
Legal-grassroots disconnect Create joint working group
Information bottleneck Train additional messengers
Funding concentration Diversification priority

Facilitated Discussion Protocol

When presenting network map to coalition:

  1. Present the map (10 min)

    • Explain what nodes and edges represent
    • Highlight key metrics
  2. Initial reactions (15 min)

    • Does this match your perception?
    • What surprises you?
  3. Identify vulnerabilities (20 min)

    • What happens if [central org] loses funding?
    • Are any communities isolated?
  4. Generate interventions (20 min)

    • What bridges should we build?
    • How do we reduce fragility?
  5. Commit to actions (15 min)

    • Who will do what by when?

Action Planning Template

NETWORK INTERVENTION PLAN

Vulnerability: [Describe the network weakness]

Intervention: [What will be done to address it]

Responsible: [Who will lead]

Timeline: [When will it happen]

Success Indicator: [How will you know it worked]

Network Metric Target: [What metric should change]

Phase 5: Ongoing Monitoring

Update Schedule

Trigger Action
Annual Full network survey
Quarterly Informal partnership inventory
Post-crisis Rapid assessment of network response
Post-major change Survey after new member joins or leaves

Tracking Change Over Time

Maintain longitudinal data:

networks/
├── 2026-01-coalition-edges.csv
├── 2026-01-coalition-nodes.csv
├── 2026-07-coalition-edges.csv
├── 2026-07-coalition-nodes.csv
├── analysis/
│   ├── 2026-01-metrics.md
│   └── 2026-07-metrics.md
└── changelog.md

Key Metrics to Track

Metric Healthy Trend Warning Sign
Density Stable or rising Dropping
Isolated nodes Decreasing Increasing
Average path length Stable Increasing
Modularity (if undesired) Decreasing Increasing
Central node diversity Increasing Concentrating

Sustainability

Building Internal Capacity

Strategy Implementation
Train multiple staff Cross-training on tools
Document processes Written procedures
Create templates Reusable survey forms
Establish routines Regular collection schedule
Budget for time Allocate staff hours

Staff Roles

Role Ongoing Time Skills Needed
Data steward 2-4 hrs/month Data management
Analyst 8-16 hrs/quarter Gephi/analysis basics
Strategist 4-8 hrs/quarter Network thinking
Facilitator 4-8 hrs/year Group discussion

Embedding Network Thinking

Train staff to view work relationally:

Old Mindset Network Mindset
"We served 100 clients" "We connected clients to 5 service providers"
"We held a training" "We strengthened ties between 20 organizations"
"We published a report" "We distributed through 15 network nodes"
"We have a big email list" "We can reach 3 clusters in 2 hops"

Integration with CRM

Action Network Integration

Action Network Feature Network Use
Action Builder Track relationships between activists
Tags Mark relationship types
API Export for network analysis
Groups Map organizational affiliations

Data Flow

Action Network
      │
      │ (API export)
      ▼
 Edge List CSV
      │
      │ (Import)
      ▼
    Gephi
      │
      │ (Analysis)
      ▼
Strategic Insights
      │
      │ (Discussion)
      ▼
  Action Plan

Common Challenges

Low Response Rate

Challenge Solution
Survey fatigue Keep surveys short, purposeful
Remote organizations Phone follow-up
Unclear value Share previous insights
Trust concerns Emphasize confidentiality

Data Quality Issues

Issue Solution
Inconsistent reporting Cross-verify with partners
Incomplete data Multiple collection methods
Outdated information Regular update schedule
Missing organizations Snowball sampling

Resistance to Findings

Concern Response
"The map is wrong" Explain data source, invite corrections
"This is threatening" Emphasize improvement, not judgment
"We know this already" Ask what surprised them
"Now what?" Facilitate action planning

Implementation Checklist

Month 1: Setup

  • [ ] Define network scope
  • [ ] Identify project team
  • [ ] Draft survey instrument
  • [ ] Plan data collection event
  • [ ] Set up data storage

Month 2: Collection & Analysis

  • [ ] Administer survey at convening
  • [ ] Clean and organize data
  • [ ] Import to Gephi
  • [ ] Calculate basic metrics
  • [ ] Create visualization

Month 3: Application

  • [ ] Present to coalition leadership
  • [ ] Facilitate strategic discussion
  • [ ] Develop intervention plan
  • [ ] Assign responsibilities
  • [ ] Document baseline metrics

Ongoing

  • [ ] Implement network interventions
  • [ ] Track metric changes
  • [ ] Quarterly informal updates
  • [ ] Annual full reassessment
  • [ ] Adjust strategy based on data

Sample Timeline

Week Activity
1-2 Planning: scope, team, survey design
3 Survey administration at coalition meeting
4-5 Data cleaning and analysis
6 Visualization and interpretation
7 Leadership presentation and discussion
8 Action planning and assignment
9-12 Initial intervention implementation
13+ Ongoing monitoring and adjustment

Resources

Templates

  • Roster survey (Google Forms template)
  • Edge list spreadsheet (Google Sheets)
  • Analysis checklist (Notion)
  • Action planning worksheet (PDF)

Training

Resource Format
Gephi Quick Start Video tutorial
Network Analysis Made Simple Online book
Coalition SNA workshop In-person training

Next Steps

  1. Review ethical considerations before starting
  2. Select appropriate tools for your capacity
  3. Learn SNA fundamentals for deeper understanding
  4. Plan interventions based on analysis
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